THE HISTORY

Within the confectionary industry, Katydids candies chocolates are a remarkable example of the skill involved in combining premium ingredients with a longstanding tradition. For decades, these mouthwatering treats have been tantalising palates with their beautiful symphony of flavours and textures. Come along on an exploration of the origins, the rigorous manufacturing process, and the unmatched flavour that has made Katydids candies a beloved treat. You’ll learn a fascinating tale behind these sweets…. The sweet symphony of Katydids Candy [A Delectable Tale]:

The Origins of Katydids

The history of Katydids candies chocolates starts in the American Midwest at the beginning of the 20th century. When the innovative candy manufacturer Fannie May founded Katydids in 1920, the company immediately became known for its candies’ eye-catching appearance and mouthwatering taste. Fannie May established a brand that would stand the test of time with her dedication to quality and creativity.

Even the name “Katydids” has an intriguing history. Drawing inspiration from the chirping noises of the katydid insect, Fannie May imagined her candies to be a sensory symphony of flavours. The brand was given a charming touch by its unique name and link to nature, which distinguished it from other confectionary products of the era.

The changing of the guard through time

The business was sold to Nestle in 1984. Nestle sold the Beich Fundraising business to investment fund Lincolnshire Equity Fund II in 2002. Kathryn Beich was acquired by Great American Opportunities in 2008.  Mascot Pecan Shelling Company, Inc. acquired the Kathryn Beich brand name and Katydids product name in 2018 and is currently based in Glennwood, GA for its nationwide production and operations.

The Mascot, in Glennville, Georgia, in 1955

The Technique of Making Katydids chocolates

The very methodical crafting that goes into each piece is what really sets Katydids candies apart. The caramel pecan cluster, a culinary marvel that mixes the sweetness of caramel with the nutty richness of pecans, is the centre piece of these chocolates. With its ideal harmony of tastes and sensations, this cluster emerges as the focal point of the Katydids experience.

Finding the best ingredients is the first step in making Katydids. Premium pecans are hand-selected to guarantee that every nut lives up to the high standards of the brand. Small batches of the caramel are produced using a closely-guarded formula that has been refined over many generations. The combination of these high-quality ingredients creates the essence of Katydids, which distinguishes them as a confection.

Rich milk chocolate is applied to the caramel pecan clusters after they are skillfully made. This last stage gives the treat an opulent touch that enhances the flavour profile and produces an absolutely amazing sensory experience. The meticulous attention to detail that goes into every stage of the production process is evidence of Katydids’ commitment to producing chocolates that are more than just candies—they are works of art.

A Symphony of Aromas

The unrivalled flavour of Katydids candy chocolates is what sets them apart. The smooth, creamy texture of milk chocolate gives way to the crunchy, gratifying pecans and the chewy sweetness of caramel as you bite into a Katydids delicacy. These components work together to produce a symphony of flavours that dance over the palate and leave an enticing, pleasant aftertaste.

Expertly crafted, the caramel has a rich, creamy texture that melts in your tongue and harmonises beautifully with the other components. Carefully chosen for their quality and freshness, the pecans add a unique nuttiness that balances the sweetness of the chocolate and caramel. Together, these tastes produce a sensory delight that goes beyond the typical, elevating Katydids to the status of confectionery art.

Customers have valued the unmatched freshness of Mascot Pecans, which are delivered directly from the trees to your table—or to your Katydids candy chocolate turtles—ever since it was acquired! Nothing compares to the flavour of freshly shelled pecans.

A Timeless Tradition

The ageless quality of Katydids is the reason for their everlasting popularity. The traditional pairing of caramel, pecans, and chocolate illustrates how sweet delicacies are loved by people of all ages. In a world where culture is cyclical in nature, this classic chocolate is a living example of the timeless appeal of a masterfully designed pleasure.

The nostalgic and traditional feeling that these timeless chocolates arouse is one of its most amazing quality. Many people view katydids as more than just candies—they represent priceless moments and timeless traditions. Katydids have become a part of many people’s lives, whether they enjoyed on special occasions, with friends, or as a personal gift.

The Ideal Gift

When choosing Katydids as a present, the golden and colourful can is an elegant touch. Because of their extreme adaptability, these chocolates can be used for every kind of celebration, elevating everyday occasions to spectacular ones.

Beyond their delicious flavour, Katydids candy chocolates have come to represent the art of gift-giving. This makes them the ideal present. The chocolates are a perfect gift for a variety of events because of their exquisite packaging and superior quality. A box of Katydids is a luxurious and considerate gift that says a lot, whether it’s for a birthday, to show appreciation, support your favorite fundraiser, or just to make someone’s day happier.

Innovation Firmly Anchored in History

These chocolate turtles have seen several changes through its history. From the design of its noticeable tins to its flavors. To accommodate consumer preferences, the company had added a variety of formats and even introduced new recipes, from clusters wrapped in dark chocolates to limited-editions releases with unique ingredients.  Katydids never fails to please and chocolate-lovers are draws to it because of its dedication to quality.

Creation and Inspiration

Over the years, Katydids sweets has undergone a number of variations. From its flavours to the way its recognisable tins are designed. The company has added a range of formats and even new recipes to cater to consumer preferences. These include limited-edition releases with unexpected, yet delicious ingredients and clusters covered in dark chocolate.

As the Katydids product line has grown, sugar-free choices have also been added to accommodate customers with dietary needs or preferences. This dedication to inclusiveness makes it possible for a diverse spectrum of chocolate enthusiasts to experience the delight of these chocolate turtles. Because of its commitment to excellence, Katydids never fails to please, and chocolate lovers are drawn to it.

Rooted in The Community

In addition to its delicious chocolates and chic packaging, this Kathryn Beich original has fostered a feeling of community among its customers. The company has established a platform for chocolate lovers to interact, express their appreciation for Katydids, and take part in the brand’s journey by means of social media interaction, events, and partnerships.

Within the confectionary industry, Katydids sweet chocolates are a living example of the lasting power of a masterfully made confection. From its modest beginnings, anchored in Fannie May’s vision, to the present, when they continue to tantalise palates worldwide, Katydids candies have evolved into a representation of luxury, custom, and community.

When you break open a piece of Katydids chocolate, you are not only tasting tenderness; rather, you are relishing a fragment of history, a masterfully constructed work of art that stands the test of time. Now, let the symphony of flavours dance over your palette and let Katydids’ delicious delight take you to a realm of limitless bliss.

WHERE TO BUY KATYDIDS CANDY:

Where can I buy them?  Given the abundance of websites selling them, how can one choose the best spot to purchase these chocolate turtles? Although there are other respectable companies that sell this chocolate, fundraising companies typically have the lowest prices. When purchasing these chocolates, keep an eye out for the following two things:

1. Make sure that the candy you are purchasing is the original Katydids.

2. Review every costs that goes into your total, including the price, delivery fee, additional charges, and any applicable discounts. A lot of individuals browse sites like Etsy, Walmart, and Amazon.  Though some internet merchants might carry them, keep in mind that Kathryn Beich created these candies in 1952 with the intention of providing fundraising organizations with a classic chocolate that will help raise funds. As a result, fundraising companies frequently offer these chocolates treats at the best price.

See the chart below to guide you (updated of November 2023):

Remember that the availability of products and websites may change over time, so it’s a good idea to use the most recent information available through online searches or by contacting the company directly.

KATYDIDS CANDY ON WALMART OR AMAZON

As mentioned above, these chocolate candies were invented for the purpose of helping school and other non-profit organization raise money. With this in mind, fundraising companies will typically be your best bet for the lowest price.

ORIGINAL KATYDIDS CANDY

Katydid chocolates have a history dating back to the early 20th century. Although the candy is named after the katydid, an insect known for its green color and long, slender body, the candy looks nothing like it. It is actually a chocolate turtle. Katydid chocolates typically consist of a combination of caramel, pecans and milk chocolate. Today, Katydid treats are often associated with the holiday season, and they are commonly given as gifts or enjoyed as a special treat. The recipe and variations of the candy does not vary among different fundraising companies, as they are distributors.

KATYDIDS CANDY VS TURTLES

Katydids chocolates treats are essentially a variation of a chocolate turtle. Katydid candies consist of a combination of caramel, pecans and milk chocolate.

KATYDIDS CANDY FUNDRAISER

Remember that this chocolate fundraiser has been around since the 19th century. The secret for its success lies in the exclusive nature of this chocolate, and the ability to offer fantastic profits when comparing it to other chocolate fundraising products.  The secret, a higher retail price along with a product that can not generally be found in retail stores. In the chart below, we will compare the most popular chocolate fundraisers; $1 chocolate bars, $2 chocolate bars, Katydids candy… all at 40$ profit as this is the most common fundraising profit percentage. Here is chart that shows exactly why they make a great fundraising product:

Most fundraising companies use this system to determine fundraising profits:

To determine the percentage your group is getting, use this equation:

Candy fundraising is a well-liked and successful method of raising money for a variety of nonprofit organisations. The following actions are considerations one should think about taking in order to plan a successful Katydids candy fundraiser (Tips & Steps for a Successful Fundraiser! – Gogo Fund (gogo-fund.com) :

    1. Look for a Supplier:

Select a trustworthy distributor or supplier that offers Katydids candies in large quantities at the best price. Factor all expenses making out the total: price, shipping, surcharges, and available discounts. Don’t forget that you are raising money…. the cheaper you pay, the more profits you will earn.

2. Establish Fundraising Objectives:

Establish clear, attainable goals and ascertain the amount of money you must raise. Determine on a precise timeline. Decide on an exact schedule. Set a start and end date, allowing sufficient selling time while avoiding making customers wait too long for their orders. During the fundraisers, you may have a brief meeting with your members to see if anything needs to be adjusted or if any of them need help. Planning the scope of your fundraiser will be made easier if you know your goal.

    • Choose a Fundraising Model:

Direct Sales: Provide the Katydids candies to people directly. This could entail selling to friends, family, and coworkers. There are many places to hold fundraisers, and, in our opinion, these are the best fundraising locations to generate a significant amount of money.  Additionally, as a group or team activity, you could sell the chocolate in public while, if you’re dealing with kids, using this as an occasion to teach them a few crucial life skills through fundraising.

Pre-orders: Using a fundraising brochure along with an order-taker, collect orders from customers and distribute the candy as soon as it is delivered once your campaign is completed. This model is a fan favorite amongst groups that want to steer clear of excess inventory.

    • Promotion and Marketing:

Raise Awareness: Spread the word about your fundraising using social media, posters, and other marketing items. Make sure everyone knows why the fundraiser is being held and what will be done with the proceeds.

Provide Incentives for your sellers: A fundraising incentive program is a structured approach to motivate and reward individuals or groups involved in fundraising activities. The goal is to encourage participants (sellers & volunteers) to raise more funds by offering them attractive incentives or rewards based on their performance. These programs are commonly used by nonprofit organizations, schools, charities, and other groups to boost fundraising efforts.

Provide Incentives for your supporters: Take into account providing rewards for making bigger purchases or hitting specific fundraising targets. This might inspire more individuals to take part. For example, you can offer a discount card for any supporters who purchase 3 or more Katydids tins. 

    • Online Sales:

If you want to reach more people with your sales, think about establishing an online platform. This might be accomplished through a specific website, a social media profile, or through trusted fundraising channels.

    • Payment and Ordering Process:

Establish a streamlined procedure for managing payments and orders. Make it clear to customers how to order, pay for, and receive their Katydids candy. That is usually straightforward and simple for the majority of fundraising campaigns. If you are running a brochure program with an order taker, though, make sure you receive the money as soon as your supporter confirms the order.

    • Delivery and Distribution:

Make a plan for distributing the Katydids chocolate turtles to customers. This could entail setting up pick-up locations, scheduling delivery, or sending orders outright. If you choose to have your supporters pick-up their purchase, inform them in advance of the location, time, and information they must bring with them or present in order to receive their chocolates.

    • Thank Your Supporters:

Expressing gratitude is a crucial aspect of fundraising, as it helps build positive relationships with donors and supporters. Thank everyone for their support of your fundraiser. You can also email them a thank-you email or include a handwritten note with their order. Make an effort to remain personal. 

Here’s an example of expressing gratitude in a fundraising context:

Dear [Donor’s Name],

I hope this message finds you well. We wanted to take a moment to express our heartfelt gratitude for your generous contribution to [Organization Name]. Your support plays a vital role in helping us achieve our mission and make a positive impact in the community.

Your commitment to [cause or project] is truly inspiring, and we are grateful to have you as a valued member of our community. With your help, we can continue [describe the specific impact or goal].

We understand that there are many deserving causes vying for your support, and we are honored that you have chosen to invest in [Organization Name]. Your generosity makes a real difference, and we are excited about the positive change we can create together.

Please stay connected with us to witness the impact of your contribution. We will keep you updated on our progress and share success stories that highlight the difference your support is making.

Once again, thank you for your generosity and belief in our mission. We look forward to making a lasting difference, and we are grateful to have you on this journey with us.

With sincere appreciation,

[Your Name]

[Your Title]

[Organization Name]

    • Evaluate and Learn:

After the event, assess the fundraiser’s performance. If this is not your first campaign, check the results to see how your fundraiser fared vs the last time. Think about what went well and what may be done better for upcoming events.

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