Katydids chocolate fundraising has become a legendary choice for non-profit organizations, and for good reason. With its irresistible combination of soft caramel, roasted pecans, and silky milk chocolate, it’s a treat that sells itself. But beyond the sweet taste, what makes Katydids such a consistent top-seller for schools, teams, and nonprofits?
We took a look at what customers and fundraising leaders are saying — both the praise and the pitfalls — to better understand why Katydids candy continues to stand out.
What Customers Love About Katydids Candy
1. The Taste Is Unmatched
Many repeat customers say that Katydids Candy are “addictive,” “better than Turtles,” and “the one candy they can’t share.” The luxurious mix of pecans, caramel, and chocolate feels gourmet, making buyers feel like they’re getting a premium product.
2. It Feels Nostalgic
Several customers mention that Katydids Candy remind them of childhood or holidays. That emotional connection makes them more likely to buy multiple tins to share — or stash away.
3. It Practically Sells Itself
Fundraising organizers love that Katydids Candy don’t require a hard pitch. “Once someone tries a sample, they buy a tin,” said one volunteer. The word-of-mouth effect is strong.
4. Beautiful Packaging
The gold tin packaging looks classy and makes it perfect for gifting. Buyers appreciate the presentation, especially during fall and winter fundraising seasons.
What Customers Dislike (and How to Address It)
1. Price Sensitivity
Some buyers feel the product is on the pricier side compared to typical candy. Solution? Emphasize the quality and portion size — and remind them it supports a cause.
2. Limited Availability
Because Katydids are often only available through fundraisers, people get frustrated when they can’t find them year-round. Turn this into a benefit: scarcity creates urgency and repeat buyers during your campaign window.
3. Melting Issues in Warmer Months
Shipping and storing Katydids during hot weather can lead to melting. However, it can still ship in the summer months, as most companies will use refrigeration to ensure product integrity and safety. If you’re running a spring or summer fundraiser, consider refrigerated delivery options or local pickup.
Why Katydids Candy Works So Well for Fundraising
- Broad Appeal:Â Adults love it just as much as kids.
- High Repeat Purchase Rate:Â People buy for themselves and as gifts.
- Easy to Sell in Bulk:Â Many customers order multiple tins at once.
- Premium Perception:Â You can charge more without buyer resistance.
Katydids Chocolate Fundraising FAQ
Q: How many tins are in a case?
A: Typically, there are 12 tins per case, but always check with your supplier.
Q: Can I order a sample before launching a fundraiser?
A: Typically, samples are not offered, but most companies allow a minimum purchase of just one case. Some, like Gogo-Fund, even offer free shipping, making it easy and affordable to try the product without a major commitment.
Q: How long does the candy stay fresh?
A: Properly stored, Katydids Candy stay fresh for up to 6 months. Keep them in a cool, dry place.
Q: What seasons are best for selling Katydids?
A: Fall and winter are ideal due to cooler weather and holiday gift-giving.
Final Thought
If you’re looking for a product that brings smiles, repeat buyers, and great profits, a Katydids candy fundraiser is hard to beat. By understanding what customers love (and don’t), your next candy fundraiser can be your most successful one yet.
