A detailed guide to chocolate bar fundraising in 2025
There’s no definitive best chocolate bar fundraiser in 2025, as the “best” option depends heavily on your specific needs and priorities. The “best” will vary based on factors like:
Profit margin: How much profit does each bar sold generate for your organization? Variety: Does the company offer a range of chocolates to appeal to different tastes (milk, dark, white, etc.)? Fundraising support: Does the company offer marketing materials, online sales options, and excellent customer service? Shipping and handling: Are shipping costs reasonable and reliable? Minimum order requirements: Are the minimum order quantities manageable for your group? Ethical considerations: Are the chocolate bars made with ethically sourced ingredients and fair labor practices?
Our pick for “THE BEST CHOCOLATE BAR FUNDRAISER” in 2025:
Signature Fundraising is well-known brand that specializes in fundraising chocolate bars. They offer high-quality, oversized chocolate bars designed specifically for fundraising campaigns.
Along with a wide range of options, Signature Fundraising offers the largest $1 chocolate bar for fundraising. It is the only one of its size to offer dark chocolate, which is becoming more and more popular among Americans.
Why it’s the winner:
Larger than most standard $1 fundraising bars (1.3 oz vs. typical 1 oz).
Comes in variety packs with flavors like Milk Chocolate, Almond, Caramel, Crispy Rice, and Dark Chocolate.
High profit margins (40-50%) per bar. Some distributors offer a free case with orders of 20+ cases.
Easy to sell due to the low price point.
Best for: Schools, sports teams, churches, and youth groups looking for high-volume sales.
Finding the BEST chocolate bar fundraiser in 2025
Although there is no definitive “best” chocolate bar in fundraising, there are better options depending heavily on your specific needs and priorities. The “best” will vary based on factors like:
To find the best chocolate bar fundraiser for you and your non-profit organization in 2025, I recommend the following:
1. Start researching early: Contact several different companies that offer chocolate bar fundraisers. Look for companies with a strong reputation and positive reviews. Many companies will have their programs and pricing available online. Don’t wait until days before to launch to do your research.
2. Compare prices and profit margins: Don’t just focus on the retail price; calculate the profit you’ll make per bar.
3. Check out the variety of products offered: Consider the preferences of your potential buyers.
4. Inquire about fundraising support: Ask about marketing materials, online sales options, and customer service.
5. Read reviews: Look for online reviews from other organizations that have used the company’s services.
6. Consider ethical sourcing: If this is important to your group, research the company’s ethical practices.
By carefully considering these factors and doing thorough research, you can choose the best chocolate bar fundraiser for your organization in 2025.
How chocolate bar fundraisers work:
Choose your fundraising package.
Sell the chocolate bars at events, door-to-door, or in workplaces.
Collect the funds and keep the profits.
2025 Chocolate Fundraising Trends
The percentage of fundraising sales that come from chocolate bars varies by organization and market, but chocolate bar fundraisers are among the most popular and successful product-based fundraising options. Here are some insights:
Estimated Percentage of Sales from Chocolate Bars in Fundraising
Market Share: Chocolate bars make up about 30-50% of product-based fundraising revenue for schools and youth groups, especially with younger audiences.
Schools & Youth Groups: Among schools, chocolate bar sales make up 30-50% of their total product fundraising revenue, depending on the region and participation.
Success Rates: Candy/chocolate is the #1 selling fundraising product in many regions. Chocolate bar fundraisers are also among the most successful, with high demand due to the low price point and universal appeal
Comparison with Other Fundraisers: Chocolate bar fundraisers
typically outperform options like cookie dough, gift wraps, or popcorn because of their low cost, impulse-buy nature, and quick turnaround.
U.S chocolate sales since 2017 to 2027 based on history and trend:
U.S chocolate market share since 2020 to 2030 based on history and trend:
Why Chocolate Bar Fundraisers Are So Successful
Low Price Point: At $1 or $2 per bar, people are more likely to impulse-buy.
High Profit Margins: Groups earn 40-50% profit on sales.
Easy to Sell: Chocolate is a universally loved product.
Increase your chocolate bar sales: Tips, tricks, and strategies
Selling more chocolate bars in a fundraising campaign requires a mix of strategy, enthusiasm, and smart selling techniques. Here are some of the best strategies to maximize your sales:
1. Sell in High-Traffic AreasBest Locations:
Outside grocery stores
School events (games, concerts, fairs)
Local businesses (get permission)
Churches and community centers
Office break rooms
Pro Tip: Set up a small table with a sign that says, “Support Our Cause – $1 Chocolate Bars!”
2. Use Social Media & Online Promotion
Post on Facebook, Instagram, and community pages (include pictures and a reason for the fundraiser).
Create a Venmo or Cash App QR code for easy payments.
Ask parents & friends to share the fundraiser with their networks.
Example Post: “Hey everyone! We’re selling delicious chocolate bars to raise money for [cause]. Only $1 each! Help us reach our goal by grabbing a few. DM me to order!”
3. Sell in Bulk to Businesses & Organizations
Approach local offices, banks, barbershops, and salons to place a box at their counter.
Offer a bulk deal (e.g., “Buy 10 for $10 for your staff”).
Ask teachers and school staff to buy for their break rooms.
Pitch Example: “Would you like to support our fundraiser by buying a box for your staff? It’s an easy way to help, and everyone loves chocolate!”
4. Turn it Into a Friendly Competition
Offer prizes for top sellers (small gift cards, free lunch, or extra recess for kids).
Use a leaderboard to track sales and keep motivation high.
Have a team goal with a fun reward when it’s reached (pizza party, dress-down day, etc.).
Example Goal: “If we sell 500 chocolate bars this week, we’ll have an ice cream party!”
5. Use the “Buy One for a Friend” Technique
Works great because chocolate is a low-cost gift and easy to share.
When someone buys a bar, ask: “Would you like to grab an extra one for a friend or coworker?
6. Sell in Pairs or Bundles
Offer a “Buy 5, Get 1 Free” deal if allowed.
Instead of selling one at a time, say: “Most people grab 2 or 3. How many would you like?”
7. Take Advantage of Holidays & Events
Sell before holidays like Valentine’s Day, Halloween, Easter, and Christmas.
Target sports events, community fairs, and festivals.
Use holiday packaging or say, “Perfect for stocking stuffers!”
8. Keep a Box with You at All Times
Carry a box in your car, backpack, or work bag.
Train kids to ask, “Would you like to support my fundraiser today?” whenever they meet someone.
Always have small bills for change.
9. Offer Corporate Sponsorships
Ask local businesses to sponsor the fundraiser by buying a whole case (or donating for a social media shoutout).
Offer to put their logo on fundraising flyers in exchange for support.
The best and well-liked chocolate brands in fundraising in 2025
There are several well-known brands that offer chocolate bar fundraising programs. Here are some of the best options:
Most popular brand: World’s Finest Chocolate
Why?
One of the most popular and long-standing fundraising chocolate brands.
Variety of flavors Offers a variety of chocolate bars, including caramel, almond, milk chocolate, and dark chocolate.
Affordable pricing: $1 or $2 bars.
High profit margin: Up to 50% profit per sale.
Large case sizes for bulk fundraising.
Provides fundraising kits with different price points.
Popular flavors like milk chocolate, almond, and caramel.
Up to 50% profit per sale.
Most reputable distributor will offer 1 free case with orders of 20+ cases
Best for: Groups that want bigger chocolate bars for better value.
Best for $1 Bar Wrapper Design: Van Wyk ConfectionsWhy?
Known for their $1 and $2 chocolate bars designed for fundraisers.
Only $1 per bar, making them an easy impulse buy.
Comes in large variety packs (milk chocolate, caramel, crispy, almond).
Up to 50% profit margins.
Best for: Schools, sports teams, youth groups.
Best National Brand: Hershey’s Fundraising
Why?
Occasionally offer fundraising opportunities through distributors.
Recognizable brand name = easy sales.
Fundraising boxes include Hershey’s Milk Chocolate, Reese’s, Kit Kat, and Twix.
Lower profit margins (30-40%) but big brand appeal.
Hershey’s used to have a specific fundraising program but now primarily works through third-party companies.
Best for: Large school groups & sports teams.
Other great options…
Aunt Sarah’s Chocolate
Why?
Offers premium chocolate bars and peanut butter cups.
Great for school and sports fundraisers.
Competitive profit margins.
Gertrude Hawk Chocolates
Why?
High-quality chocolates with a variety of flavors.
Offers online fundraising options in addition to traditional in-person sales.
Well-known in the Northeast U.S.
Additional Research & Data
Bulk Discount & Shipping Deals
Signature Fundraising: Offers free case with 20+ case orders, plus up to 50% profit margins. Reliable shipping options at competitive rates.
World’s Finest Chocolate: Known for large bulk sizes with up to 50% profit margins. They offer kits that come with brochures and easy tracking for your sales.
Van Wyk Confections: Bulk-friendly with easy-to-sell $1 bars. Offers 50% profit and can provide bulk packaging options.
Kathryn Beich: Higher-end, gourmet chocolate, but slightly more expensive. Still offers competitive profit margins with free cases on larger orders.
Reviews & Testimonials
Signature Fundraising: Organizations rave about their high-quality bars and easy sales process. Schools love the variety in flavors and the free case offers.
World’s Finest Chocolate: A long-standing brand with a strong reputation. Users praise their fundraising kits and easy-to-sell products, but some mention that the product range could be more diverse.
Kathryn Beich (Katydids): Widely regarded as a premium option that people return to buy, which makes it great for repeat fundraisers. However, it’s slightly pricier.
Van Wyk Confections: Often recommended for schools and sports teams because of the easy-to-sell $1 price point and great customer service. They are also known for their quick shipping.
Final Recommendation:
If you want affordable & easy-to-sell, go with World’s Finest Chocolate, Signature chocolates, or Van Wyk ($1 bars)
Signature Fundraising – “$1 Bar – Variety Pack” 
